Sunday 10 September marks the 20th anniversary of World Suicide Prevention Day (WSPD). Four years ago on World Suicide Prevention Day 2019, a citywide #ZeroSuicideLDN campaign was launched by the Mayor of London and partners to encourage Londoners to access the Zero Suicide Alliance’s free, online suicide prevention training.
To date, more than 350,000 people across the capital have completed the training supported by the #ZeroSuicideLDN campaign. The training takes around 20 minutes to complete and is designed to help people identify warning signs and feel comfortable having conversations about suicide with friends and family. Take the training here: #ZeroSuicideLDN – Thrive LDN
Jon Cruddas MP who is a supporter of the campaign said: “Given some of the overwhelming crises facing Britain at the moment, such as the cost-of-living crisis, it is easy to feel powerless and can be a struggle for many to maintain good mental health given life’s pressures. That is why it is more important than ever to start talking about our mental health. The Zero Suicide LDN training gives people the skills to break down stigma and have a potentially life-saving conversation.”
Suicide is the leading cause of death in people aged 15–29, and the biggest killer of men under 49 in the UK. In London, the sad truth is suicide is the cause of death of around 10 Londoners every week. Debt is a significant risk factor of suicide, and many Londoners continue to face a challenging and uncertain time due to increased cost-of-living pressures, which are being felt unevenly across London. Financial concerns are not always commonly discussed. People may feel a sense of shame about their situation or do not typically discuss personal finance with others.
Margaret Mullane, Labour’s Prospective Parliamentary Candidate for Dagenham & Rainham commented: “Financial resilience and feelings of control relating to finance have a profound impact on people’s wellbeing. Due to the extreme challenges posed by the increases to the cost-of-living, more people in places like Dagenham and Rainham will be considered vulnerable to suicide. That is why I am encouraging residents to take 20 minutes to complete this training. By being prepared, thinking, and talking about our mental health, we can start to address the stigmatisation surrounding these issues and be the drivers of positive change in our communities.”
Take the training here: #ZeroSuicideLDN – Thrive LDN